Nokia World 2011–Day 1 Keynote

So I woke up early (3am) to watch the day 1 keynote from Nokia World live and to sum it up briefly,

it was uneventful.

I know there was a lot of hype surrounding this event but there was really no new information announced, especially in regard to Windows Phone.  There was speculation they would announce “a bunch” of Windows Phones.  They did announced 6 phones in total but only two were Windows Phones.  The other four were feature phones for emerging markets.

The two Windows Phones were the Lumia 800 and 710.  The 800 is the N8/Searay hardware running WP7.  The 710 looks the same spec-wise except for the a 5MP camera instead of the 800’s 8MP.

Nokia did announce some WP7 apps.  The Nokia Drive app looked impressive and will come with the 800 free of charge.

Their marketing plan is to target 25 years olds with “amazing everyday” ads.

The 800 will be available in France, Germany, Italy, the Netherlands, Spain and the UK in November.  The 710 will be in Russia, Taiwan, India, Hong Kong and Singapore by the end of the year.

I guess we can look forward to the early part of 2012, for Nokia’s US “products” (which was a cryptic description).  I just hope I don’t have to get up so early again for the announcement.

I’m going back to bed.

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